Nithin Kamath, CEO of Zerodha and a prominent Indian billionaire, has recently spotlighted a successful collaboration with the Kolkata-based green startup, Amwoodo. This partnership, which blends environmental sustainability with rural economic development, has yielded impressive results. Kamath, known for his strategic investments and philanthropic endeavors, shared his insights on how the venture has not only boosted his profits but also significantly uplifted rural incomes. The initiative highlights the potential for more such businesses to transform India’s rural economy while addressing critical environmental issues.

Rural Incomes See a Three-Fold Increase
A key highlight of Kamath’s post on X (formerly Twitter) was the transformative impact on rural incomes. Through the partnership with Amwoodo, which manufactures personal care and guest amenities from bamboo, rural incomes have increased three-fold. The average income of farmers and artisans involved in the project rose from Rs 10,000 to Rs 30,000, directly benefiting around 1,200 individuals. This economic upliftment has been a crucial factor in improving the quality of life for these communities.
Environmental Benefits: Bamboo and Plastic Waste
While the financial gains are significant, the environmental impact of the Amwoodo initiative is equally impressive. The collaboration has led to the planting of 1.1 million bamboo trees, which not only contribute to carbon sequestration but also help in soil preservation and biodiversity. Additionally, Amwoodo has diverted 384 metric tonnes of plastic waste from landfills, contributing to cleaner, greener surroundings.
Kamath also shared that the initiative has resulted in an impressive 312,232 metric tonnes of CO2 offset, showcasing a clear commitment to both environmental sustainability and economic development. These efforts underscore the potential for eco-friendly businesses to generate both economic and ecological value.
Amwoodo: A Green Startup Making a Difference
Amwoodo, headquartered in Kolkata’s Salt Lake area, specializes in manufacturing eco-friendly personal care products and amenities made from bamboo. Its client list includes renowned companies such as Himalaya Wellness, Bombay Shaving Company, and ITC Hotels. The company’s sustainable approach aligns with the growing global demand for green products, and its operations continue to expand as its impact grows.
In 2024, Amwoodo secured seed funding, with Rainmatter Climate—Nithin Kamath’s philanthropic organization—leading the investment. This partnership has allowed Amwoodo to scale its production, expand its reach, and further its commitment to sustainability.
Nithin Kamath’s Call for More Green Businesses
Nithin Kamath expressed his hope for more businesses like Amwoodo to emerge across India. “We need more of such businesses in India,” he said, emphasizing the positive ripple effect that green businesses can have on both the economy and the environment. His comments reflect a growing awareness of the need for sustainable practices in business and the power of eco-friendly entrepreneurship to drive change.
Summary Table: Key Highlights from the Amwoodo and Nithin Kamath Partnership
Key Metric | Value |
---|---|
Rural Income Growth | 3x increase (Rs 10,000 to Rs 30,000) |
Farmers and Artisans Benefited | 1,200 |
Bamboo Trees Planted | 1.1 million |
Plastic Waste Diverted from Landfills | 384 metric tonnes |
CO2 Offset | 312,232 metric tonnes |
Seed Funding Secured | 2024, led by Rainmatter Climate |
Quotes from Nithin Kamath and Agni Mitra
Nithin Kamath reflected on the success of the partnership: “The last few years of partnering with Amwoodo and Agni Mitra has been special. And yeah, the business is for profit and quite profitable.” Kamath’s statement highlights how eco-friendly businesses can be both impactful and financially successful.
Agni Mitra, the founder-director of Amwoodo, added, “We are proud to be making a tangible difference in both rural livelihoods and environmental sustainability. The collaboration with Zerodha and Rainmatter Climate has allowed us to scale and expand our mission.”
FAQs About the Amwoodo and Nithin Kamath Collaboration
- What is Amwoodo’s business model?
Amwoodo manufactures personal care and guest amenities made from bamboo. The company focuses on sustainable products, catering to clients like Himalaya Wellness and ITC Hotels. - How has Nithin Kamath contributed to Amwoodo’s growth?
Nithin Kamath, through his philanthropic organization Rainmatter Climate, provided seed funding to Amwoodo in 2024, which helped scale their sustainable operations. - What environmental impact has Amwoodo had so far?
Amwoodo has planted 1.1 million bamboo trees, diverted 384 metric tonnes of plastic from landfills, and offset 312,232 metric tonnes of CO2. - How has rural income been affected by the Amwoodo project?
Rural incomes have increased three-fold, from Rs 10,000 to Rs 30,000, benefiting around 1,200 farmers and artisans involved in the project. - What does Nithin Kamath say about green businesses in India?
Kamath emphasized the need for more businesses like Amwoodo in India, stating, “We need more of such businesses in India” to drive both economic and environmental change.